Sony Coursework Example | Topics and Well Written Essays - 8250 words

Sony - Coursework ExampleThe diverse product and brand line of Sony fraternity makes it one of the most versatile entertainment occupationes in the world, rangeing to satisfy a vast portion of the buns market (Sony, 2014).Despite the fact that Sony lodges research and development initiatives differ from that of another(prenominal) worryes in the industry. Unlike its competitors, Sony utilizes its research and development initiatives to diversify the product offering and at the same time, keep the business portfolio flexible in order to cover up the loss of one business from the profits of other businesses. Due to the environment established within the organization that promotes long-term commitment with the organizational goals and objectives, employees consider it an applaud to serve the conglomerate for a longer period. The management at Sony Corporation is also responsible for support and motivating newly hired employees and interns to put their best efforts towards making the business the most successful business in the world (Global Data, 2014).The business structure of Sony Corporation stands on the variant pillars termed as Strategic avocation Unites (SBU), which is a multidivisional format of carrying out business practices in the modern world. By operating these SBUs, Sony Corporation aim at adopting a diversification strategy at corporate level and further divide the SBUs in 3 levels of business communication flow which are as followingThese entire 6 SBUs of Sony Corporation have further sub-divisions that are responsible for taking care of different aspects of production and marketing of different products. It should be noticed here that each sub-division of Sony Corporation is interlinked from the viewpoint of shared products and services but the sub-divisions zip fastener in common with each other. The headquarter of the business in Tokyo is primarily responsible for looking subsequently the financial and business level aspects of each SBU, but the SBUs